Laser cut photography brochure for charity event

Apr 28, 2010

We were approached by marketing firm LNT3 Group to do a brochure for Gail Nogle, a well known photographer in the Dallas area, to promote her services as one of the exclusive photographers for the Crystal Charity Ball, an annual fundraiser that supports local children’s charity organizations.

Gail Nogle’s signature is a trademark and we knew it needed to play a prominent role in the design. The client brought us the idea of a square piece with fold out panels and we were able to implement that within the short production run required.

Gail Nogle Brochure concepting 4 Gail Nogle Brochure concepting 5
Gail Nogle Brochure concepting 7 Gail Nogle Brochure concepting 8
Gail Nogle Brochure concepting 9 Gail Nogle Brochure concepting 10

The finished piece is 5.5″ square when folded and opens up to approximately 16.5 x 11″. It was digitally printed on 100# Cover stock by a local vendor, then laser die cut, hand scored and folded in-house. Laser cutting time was approximately 3 minutes per piece, with an initial run of 100 pieces.

Gail Nogle Brochure Front Gail Nogle Brochure Inside
Gail Nogle Brochure inside 2 Gail Nogle Brochure Inside full
Gail Nogle Brochure Back
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